From insight to impact

Excap (formerly known as Store Support) has been market leader in mystery shopping and customer journey research in the Benelux for 16 years. We are a research and consultancy agency focused on optimizing customer and employee experiences.

Contact us
  • insight

    Excap provides evidence-based research and offers actionable insights through customer research and employee research. Our research stands out by focusing on the actual experience, without losing sight of your desired organizational objectives.

  • activate

    We activate employees and bring movement into your organization. We give advice, look ahead and work towards results. And this with our 15 years of experience and with a healthy dose of enthusiasm.

  • impact

    We work together with our customers to improve the customer experience and employee experience. With great dedication and attention, we help you achieve the goal that we have determined together.

What we do

  • mystery shopping

    Mystery shopping tells a true story about your customer service. We are specialised in mystery emailing, mystery calling, mystery feedback shopping and online mystery shopping.

  • customer journey

    We measure all the touchpoints between an organization and the customer with a wide range of research tools: customer journey mapping, student journey, patient journey or employee journey.

  • audits & control

    Measuring the core of your retail location by using hard data and gain direct insights on PoS materials, brand compliance, pricing and stock levels. Performed by retailers, staff or our experienced and trained auditors.

  • coaching & consulting

    Excap offers workshops, coaching, Insights Discovery® and change management to provide your employees with all the necessary knowledge in the field of customer experience and employee experience.

  • employee experience

    Connecting knowledge about employees, customers and organizations through scientific measuring instruments that examines the behavior and attitude of your employees and their underlying motives.

  • qualitative research studies

    Take action and analyze your organization with our in-depth interviews, panels, customer arenas, focus groups, masterclasses and after sales research studies.

  • 16 years experience and 35+ employees

  • 3 benelux offices with 450 MSPA connections worldwide

  • 50.000+ researches annually and active in 25+ countries worldwide

  • MSPA elite, ESOMAR, CUBE and MOA member

  • ISO certified 9001 and 20252

  • 4000+ shoppers Benelux